Talk 2 Brazil Business Podcast: ACIC Campinas Regional Retail Forum

On Tuesday April,19 2014 I was one of over 500 participants in the second annual Regional Retail Forum in Campinas, organized by ACIC Associação Comercial e Industrial de Campinas and CDL Campinas the Camara de Dirigentes Lojistas de Campinas.

Adriana Flosi, President of ACIC and CDL opened the ceremony, welcomed the participants, guest speakers and authorities including the Mayor of Campinas Jonas Donizette and Brazilian Congress Member Guilherme Campos.

The guest speakers covered a wide variety of topics relating to retail industry, entrepreneurs and business owners with focus on challenges and opportunities for growth in the retail sector of Brazil.

In the morning session Mauricio Morgado, professor FGV and Gustavo Carrer of SEBRAE, SP showed tendencies and exaples from their visits to the United States and participation in the NRF Retail Show in New York.

Claudio Bobrow, founder of Puket offered a very colorful and invigorating presentation on the growth of his company.

Luiza Helena Trajano of Magazine Luiza talked of the great potential for growth in the consumer market in Brazil, the need for unity among members of the retail sector mentioning the gains made through the IDV Instituto para Desenvolvimento do Varejo.

At the lunch break I had the pleasure of sharing a table with two of the afternoon speakers, Dorival Dourado CEO of Boa Vista Servicos and Dr. Marcelo Schulman, President of Vita Derm Cosmetics

Other presentations in the afternoon session regarding challenges in family business and opportunities for growth were conducted by Mauricio Morlan, Santander Global Banking, Romeu Zema, Grupo Zema, Roberto Longo, Grupo Sonda and Isabel Medeiros Grupo Trigo / Spoleto.

Easy to see the Forum was both a great learning and networking experience.